BETTER COTTON INITIATIVE
WE ARE A PROUD MEMBER OF BETTER COTTON
Membership of BCI is the result of our ongoing work to take greater responsibility for our impact on people and the environment.
Member since 2020
In December 2020, we became proud members of the Better Cotton Initiative (BCI). Joining BCI is a natural consequence of our continuous efforts to take greater responsibility for the impact we have on people and the environment.
1 of 20 members
ID® is one of only 20 members of the Better Cotton Initiative in Denmark – and we are very proud of that.
BCI farmers receive education
In how to use water efficiently, care for the soil and its natural habitats, and work in proper conditions.
What is Better Cotton?
BCI exists to make global cotton production better for the people who produce it, better for the environment in which it grows, and better for the future of the sectors that produce and use it.
BCI aims to transform global cotton production
BCI aims to transform global cotton production by developing Better Cotton as a sustainable mainstream commodity.
Better Cotton is better for
People
BCI farmers are educated and trained in best agricultural practices that take social, environmental and economic factors into account.
The environment
Cotton is grown in accordance with environmental protection principles to care for our planet and for the people who grow and work with cotton.
The economy
The Better Cotton Initiative works to improve living conditions and economic development in cotton-producing areas.
WE HAVE A GOAL →
We commit to sourcing 78.5% of our cotton as “more sustainable cotton” by 2024.
“More sustainable cotton” is cotton sourced as Better Cotton and Organic Cotton.