Wear your T-shirt often

LCA | Life-Cycle Assessment

WEAR YOUR
T-SHIRT
OFTEN

Do you know the environmental impact of your T-shirt?

Calculating a T-shirt's impact on CO2 emissions is a complex task. That is exactly why we show you the journey these products go through and suggest how you yourself can contribute to positive change.

LCA = Life-cycle Assessment

LCA is a detailed analysis of a product's impact on the environment.

ID® T-shirts

Together with the organisation Tekstilrevolutionen, we have carried out life cycle assessments of selected ID® T-shirts.

The impact of one wash

The more times you wash a T-shirt, the smaller its environmental footprint per wash.

6 environmental categories

The analysis covers 6 environmental impact categories.

T-shirt life cycle

What does a T-shirt go through?

A T-shirt's life cycle covers all stages – from cotton cultivation, through yarn and fabric production, sewing, transport, use and washing, to disposal or reuse. Each of these stages has an impact on the environment.

Why does it matter?

Understanding a product's life cycle enables better purchasing decisions. By choosing durable, high-quality T-shirts and wearing them for longer, you genuinely reduce their environmental footprint per use.

Choose the right T-shirt

Choose the right T-shirt

The difference between high-quality and low-quality T-shirts is significant.

Both when it comes to production and environmental impact, and to social responsibility and product longevity. By choosing a good-quality T-shirt, you help reduce the impact on the environment – it lasts longer and you do not have to keep buying new products.

How to choose the right T-shirt – three tips

Environmental impact

The chart shows that a high-quality T-shirt has a significantly lower environmental impact over its entire life cycle. The longer you can wear one T-shirt, the smaller its environmental footprint – unlike buying many cheaper, lower-quality T-shirts.

Quality vs no quality — environmental impact

Life cycle stage | Raw materials and production

Initiatives and memberships
– it makes a difference

better
cotton

We are a member of Better Cotton – a global initiative for more responsible cotton production.

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OEKO-TEX®

Our textiles carry the OEKO-TEX® STANDARD 100 certification – a guarantee that they contain no substances harmful to health.

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Life cycle stage | Use

Take care of your T-shirt

Wash with care

Wash with care

Wash at a low temperature (30°C), avoid the tumble dryer and only wash when necessary. This way you extend the life of your T-shirt and save energy.

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Repair your clothes

Repair your clothes

Small repairs can significantly extend a T-shirt's life. Instead of throwing away a damaged T-shirt, consider repairing it – the simplest way to reduce waste.

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Recycling, reuse, charity

Life cycle stage | End of life

Everything deserves
a second chance

When a T-shirt has truly reached the end of its life, you still have options: donate it to charity, or hand it in for reuse or recycling. This keeps raw materials in circulation and limits the impact on the environment.

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Reduce your
environmental impact

Every decision matters. Use the diagram opposite to see how your clothing choices translate into environmental impact – from reusing what you already own to choosing high-quality products.

Environmental impact diagram

LCA of five ID® T-shirts

Download the full report “Life Cycle Assessment of 5 T-shirts”, in which we analyse in detail the environmental impact of selected ID® T-shirts throughout their entire life cycle.

See the LCA report
Life Cycle Assessment of 5 T-shirts